Promoting improvement in the living standards of the population and assisting the disadvantaged group of citizens.
Popularization of healthy life style by establishing an active and positive stand of the Russian people relating to the quality of their life and the social life.
Executing socially valuable projects and programs.
Searching for partners and resources for the realization of socially valuable projects and programs.
Providing the necessary communication between the governmental, social, industrial organizations, businesses, mass media and the population concerning raising the quality of life.
Cooperating with the public authorities, NGOs, international, Russian and regional public associations, business structures in preparation and execution of projects and programs aimed at increasing the life quality of Russian people and assisting the socially unprotected citizens.
Applying efficient innovative social technologies for the realization of Foundation mission and execution of the projects and programs.
Developing its own projects, programs and campaigns aimed at improving the life quality of the population and protection of the disadvantaged groups of people.